A new logo has appear to AFILogistics and it express our wish to evolve and to simplify.
Our old logo has been a constant presence – with few minor tweaks, since the time we started our company in June 1997. Of course, what was then just a medium company has now become a diversified IT business that touches many fields in logistics, and IT, one that marries our company with our services and our research business.
That thinking is why we embraced making software and hardware. That thinking led us to look around the corner and understand the disruptive power of cloud services. It is why we remain believers in the mobile internet, with logistics and other industries. And it is why we realized that data, design and computing are part of the same continuum, united by connectedness. Our events too have that continuity — data (Structure Data), cloud and cloud services (Structure), intimate computing (Mobilize) and experience design (Roadmap). Our research offerings too have that commonality.
The new logo also simplifies the task of using it in mobile device applications, and desktop applications.
